Bold Ideas.
Real-world Impact.

I help brands, startups, nonprofits and mission-driven organizations turn ambitious ideas into results — through strategy, partnerships, and marketing.

How I Work

Strategy, marketing, and partnerships don't work in isolation. The most effective work happens where all three meet. I help organizations pull the right levers at the right time.

  • I help you clarify your vision, sharpen your positioning, and build a strategy that turns ideas into impact. From corporate engagement blueprints to go-to-market plans. Clients include NYC Service, City Year, and Akkio Tech.

  • I create culturally relevant, story-driven marketing that connects with audiences and drives meaningful engagement. From experiential pop-ups to brand campaigns. Including a NYC pop-up that drove 450+ RSVPs and 60+ direct sales.

  • I build strategic partnerships that expand your reach, deepen impact, and bring the right people to the table. From grant programs to creator collaborations. Including 42 executive-level conversations with leaders from LVMH, Mastercard, and the NY Yankees.

"Aarati has a great instinct for how experiential marketing fits into broader brand growth, and she balances strategy with execution in a way that feels seamless."

— Francine Voit Co-founder @ Pistakio

"Aarati is the rare kind of leader who combines exceptional analytical ability with creativity, empathy, and flawless execution."

— Laura Wood Former NYC Chief Democracy Officer

"She makes things happen with grace and focus, and has a way of uniting people around ideas that truly matter."

— Karin Campbell Former Director of Brand Partnerships at Tony’s Chocolonely

"Aarati has a rare ability to take something complex and build it into something that actually works on the ground."

— Laura Toni-Holsinger Vice President, Partner Engagement at City Year

"She sharpened our go-to-market approach, identified the right opportunities to build visibility, and designed an event that brought exactly the right people into the room."

— Prashansa Desai Parikh Co-Founder and CPO at Akkio Tech